Exploration on analogy metaphor

Metaphor:

Figure of speech in which a word or phrase denoting one kind of object or action is used in place of another to suggest a likeness or analogy between them (as in "the ship plows the seas" or "a volley of oaths"). A metaphor is an implied comparison (as in "a marble brow"), in contrast to the explicit comparison of the simile ("a brow white as marble"). Metaphor is common at all levels of language and is fundamental in poetry, in which its varied functions range from merely noting a likeness to serving as a central concept and controlling image.

souce : Britannica Concise Encyclopedia

sample:

Metaphor as style in speech and writing

Viewed as an aspect of speech and writing, metaphor qualifies as style, in particular, style characterized by a type of analogy. An expression (word, phrase) that by implication suggests the likeness of one entity to another entity gives style to an item of speech or writing, whether the entities consist of objects, events, ideas, activities, attributes, or almost anything expressible in language. For example, in the first sentence of this paragraph, the word "viewed" serves as a metaphor for "thought of", implying analogy of the process of seeing and the thought process. The phrase, "viewed as an aspect of", projects the properties of seeing (vision) something from a particular perspective onto thinking about something from a particular perspective, that "something" in this case referring to "metaphor" and that "perspective" in this case referring to the characteristics of speech and writing.

As a characteristic of speech and writing, metaphors can serve the poetic imagination, enabling William Shakespeare, in his play "As You Like It", to compare the world to a stage and its human inhabitants players entering and exiting upon that stage;^[12] enabling Sylvia Plath, in her poem "Cut", to compare the blood issuing from her cut thumb to the running of a million soldiers, "redcoats, every one";^[13] and, enabling Robert Frost, in "The Road Not Taken", to compare one´s life to a journey.^[14]

Viewed also as an aspect of speech and writing, metaphor can serve as a device for persuading the listener or reader of the speaker-writer´s argument or thesis, the so-called rhetorical metaphor....

singapore pav designer

Fifth Avenue Apple store in New York city

Random Association Exercise :

Situation/ problem

To create "SCARY IMAGES or OBJECT" that will install fear among people through out the ages.

Random words - Kitten

Association:

Eyes - using reflection sticker

I think when people see this sign, nobody will go further their journey. Hahahaha...!!

(DON'T SEE THIS AT THE MIDDLE AT NIGHT)

Juxtaposition

Are you left brained or right brained?____________

Definition: Simply stated, juxtaposition means placing things side-by-side. In art this usually is done with the intention of bringing out a specific quality or creating an effect, particularly when two contrasting or opposing elements are used. The viewer's attention is drawn to the similarities or differences between the elements.

Pronunciation: jucks-ta-pose, jucks-ta-pos-i-shun

Also Known As: collocation, juxtaposing, juxtapose

source: From Helen South's Drawing/Sketching Glossary

Juxtaposition from doctors eyes charts - with dollar sign

Exercise:-


Step 1:

Step 2: Choose 3 pairs of number....

23, 10, 02


Step 3:

Step 4:

22 - lightning, rock

10 - flower, head

02 - fly, rock

Exercise 1:

1. lightning & rock - I saw lightning at the top of the rock.

2. flower & head - She put a beautiful flower on her head.

3. fly & rock - The fly was flying from that rock.

Exercise 2:

1.

lightning + rock

2.

flower + head

3.

fly + rock

Exercise 3:

lightning rock



flower head




fly rock

1. LOVE (chili)

• Love is hot like a chili that can make us be more passionate after take the chili.

2. LIFE (candle)

• Candle give the light, like giving us the life. Candle can burn ourself if we not use it properly.

3. PAIN (ice cream)

• sometimes coldness of an ice cream will cause a pain, cold does not necessarily mean give us pleasure or comfort...but after the pain, those feeling will back to us.
  

4. MAN (mortar & pestle)

• Man is a hard like a pestle..why? Because they had a feeling but always hide their feeling. Same like pestle, there is no changed after we use the pestle so many times.

Creative Thinking

"The artist is not a special person; every person is a special kind of artist."

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24 WAYS TO KILL CREATIVITY

1. Never, ever examine yourself or the way you manage your people.
   
   
2. Never hire smart people. Turn down all applicants with broad intellectual or artistic interests. Instead, look for applicants who are good-looking and make good impressions. The perfect applicant is one who is most comfortable working within the "box."
   
   
3. Whatever it is you do, do it over and over and over again. Never look at where your business, market, or competition is going.
   
   
4. Discourage all questions.
   
   
5. Encourage a corporate mind-set that labels people who are creative as "flakes."
   
   
6. Have lots of structured meetings. Kill ideas immediately as they are offered with comments like: "It'll never work," "It cost too much," "It's been tried before," "If it was any good, someone else would have done it," "Get a committee to look into it," "I'll get back to you," "Yes, but...," or try giving dirty looks or silence. If a meeting should produce an idea that you can't kill, demand instant documentation and cost estimates. Require prior assurance that the idea will succeed and let everyone know that their career is "on the line."
   
   
7. Force everyone to work with your system. Never tolerate any suggestion that implies that your system may contribute to a problem.
   
   
8. Make your strategic plans and goals as vague as possible. Never let your people know what your "real" plans are. Never change your plans.
   
   
9. Never offer meaningful incentives or rewards. Maintain that all profits must go back into the company for the good of the company.
   
   
10. Never allow people to loosen up in meetings. Something happens when people arouse their playful sides, they start coming up with ideas. Keep things serious.
    
    
11. Discourage all initiative. Tell people exactly how to do their jobs. If you hired the right people, you probably won't have employees who are taking initiatives.
    
    
12. Maintain a highly centralized sales organization.
    
    
13. Do not be accessible to your people. Always keep your door closed. Use body language to show that you're not to be disturbed.
    
    
14. Cultivate blandness. Establish dress codes and symmetrical organizational charts. Discourage anything that might excite people about their work.
    
    
15. Promote your least creative people as high and as fast as you can. Make them highly visible by awarding them company cars, titles, parking spaces, special bonuses, and other perks.
    
    
16. If someone offers an idea, tell them it's irrelevant. If they prove it's relevant, tell them it can't work. If they prove it can work, tell them it's dangerous. If they prove it's safe, tell them it's unsaleable. If they prove it's saleable, tell them you'll create a committee to study it. Make sure no one with real power is on the committee. This way no one with real clout will push it.
    
    
17. If someone wants to try something new, remind them of all their past failures and mistakes.
    
    
18. If you notice someone becoming preoccupied with a problem, tell them to think about it on their own time, but not yours.
    
    
19. Never allow intuitions, gut feelings, or hunches.
    
    
20. If you absolutely must accept a creative idea, provide no feedback whatsoever to its creator.
    
    
21. Send lots of memos and copies to everyone about playing it safe. When you play not to lose, you don't have to worry about taking risks, innovating or confronting challenges.
    
    
22. Attend outside seminars that are designed to change the way you think. Then hold a meeting with your employees, and make noises about the need for innovation, creative-thinking, and risk-taking. Praise these as abstract "notions," and, then don't change a thing about the way you manage or reward people.
    
    
23. Do not buy or read any books about creative thinking. If an employee mentions one, then walk away, without comment, as fast as possible.
    
    
24. When your company is no longer competitive, make sure your salespeople realize that the collapse of the company was beyond your control. Blame it on the price of oil, the global economy, the government, unfair practices of suppliers, or unethical customers.

Copyright © 2003-2010, Michael Michalko, All Rights Reserved

source: http://www.creativethinking.net/DA04_24WaysToKillCreativity.htm